10월, 영국 소비자 신뢰도 하락

October 28, 2011 - The latest index shows consumer confidence in the UK at its 10th lowest figure since it began in 1974. In fact, it is only the third occasion in its history that it has breached -32. On both previous occasions - June 2008 and March 1990 - consumer confidence was entering periods of sustained weakness and the UK economy was going into recession. more >>

중동부유럽 온라인 소비자의 3분의1 스마트폰 소유

October 27, 2011 - 14.2 percent of mobile phone owners in the CEE region have a smartphone. Looking at specific countries, the largest share of consumers who own -one of these high-end mobile devices can be found in Slovenia, Turkey and Lithuania, whilst Slovakia, Ukraine and Romania bring up the rear of the league chart. Accessing the Internet from one’s own handset is a trend that goes hand in hand with the expansion of smartphones. This progressive group of consumers is also very appealing for retailers because smartphone owners account for 31 percent of the CEE online-shopping population. These are some of the findings of the CEE Telco Industry Report 2011, an international study conducted in 15 CEE countries on a sample comprising more than 15,000 respondents. more >>

미국 젊은 층 자동차 소비자, 노년층 만큼의 브랜드 충성도 없다.

October 26, 2011 - During the past decade, automobile manufacturers have experienced a steady decline in customer loyalty for specific brands. This change signals the need for a new approach to marketing automobiles in the future according to a new survey conducted by GfK Automotive. more >>

유럽 경제의 불확실성에도 불구하고 소득 증가

October 26, 2011 - The recently updated "GfK Purchasing Power Europe 2011/2012" study reveals the regional distribution of the population's purchasing power in 42 European countries. Prospects for the disposable income available to Europe's households in 2011 continue to be optimistic despite the current debt crisis and economic slowdown in the second half of the year. more >>

러시아 당뇨병 환자, 지난 5년 사이 20퍼센트 증가

October 26, 2011 - The prevalence of diabetes in Russia now stands at 2.12 percent (3 million people), compared with 1.76 percent in 2006 – equivalent to a 20 percent increase in actual population numbers over the last five years – according to new research by GfK HealthCare’s Roper Global Diabetes Group. more >>